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Corporate Social Responsibility in Small and Medium Enterprises.
Resumen
International Master in Sustainable Development and Corporate Responsibility Open Class. Introducing CSR in SMEs and its key success drivers.
Main contents:
• Traditional and new definitions of an SME and their specific characteristics - Impact and potential impact of SMEs
• What drives SMEs to be responsible?
• Iintroducing the love brand and new purchasing patterns advocacy
• Examples of CSR application, specially useful in times of crisis
• Role play and other examples of stakeholder dialogue in an SME.
Evento Relacionado
International Master in Sustainable Development and Corporate Responsibility
Protagonistas:
Daniel Truran, Social innovator and enabler - Passionate about empowering individuals to become protagonists by re-connecting them to their core values, to what is really important to them.
